BANGKOK, 16 May 2023 – Prada Beauty transported guests on a sensorial journey of paradoxical sensations during an intimate celebration of their new refillable fragrance, PRADA PARADOXE, held at Ojo Bangkok, in King Power Mahanakhon.

Guests enjoyed bespoke cocktails tailored to reflect the fragrance's signature notes and also had the chance to personalize their fragrances with customized ascots adorned with their initials. At My Paradoxe room, guests seized the opportunity to capture their unique #NeverTheSameAlwaysMyself moment, while DJ NoteP kept the party going through the night with a DJ Set.

Capturing the essence of the undefinable and ever-evolving Prada woman, who is never the same, but always herself – PRADA PARADOXE embraces all paradoxical dimensions of scent and self. The fragrance reinvents a timeless white flower bouquet into an avant-garde signature encapsulated in an iconic yet unexpected triangular bottle.

Attendees included Thai actor and model Win - Metawin Opas-iamkajorn, a Brand Ambassador of Prada. Other local and regional personalities who graced the party were Chutavuth Pattarakampol, Kanyawee Songmuang, Wongravee Nateetorn, Sara Legge, Supassara Thanachat, Jarinporn Joonkiat, Narikun Ketprapakorn, Chonlathon Kongyingyong, Pongtiwat Tangwancharoen, Panthisa Thienprasit, Phapfah Puttharugsa, Nichthima Horvejkul, Glenn Yong, Mae Tan, Juwei Teoh, Amelia, Jasmin Nadiko, Dindra Nashriyah, Jach Manere, LA Aguinaldo, Quynh Anh Phi, Aashna Hedge and Juhi Godambe.

Image: Prada Beauty

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