On August 21, Association for the Promotion of Film Culture, in collaboration with THACCA (Thailand Creative Culture Agency) and Department of Cultural Promotion - Ministry of Culture, officially launched the first project to support and expand film screening opportunities in "mini theaters" (Micro Cinemas) in Thailand nationwide.
This project is designed to create a new space for "differentiated movie," including Indies films, alternative films and experimental films. It not only create access from filmmakers to the audiences, but also aim to promote small cinemas as key players in the Thai film ecosystem, foster new audiences and provide a platform for creators to showcase their work that might be omitted to show on the big screen.
"Today, Thai film industry is still dominated by major film markets and major chain theaters. Micro Cinema is another answer that not only create a space for diverse films, but also opens the door for all audiences nationwide to experience a new dimension of the films", President of Association for the Promotion of Film Culture said.
In the 1st phase, 5 mini theaters from 5 regions (Bangkok, Chanthaburi, Chiang Rai, Khon Kaen and Trang) were selected as model cities for Thailand's Micro Cinema Network. More 30 quality films will be screened over 3 months, including short films, feature films, documentaries and experimental films, along with special activities such as Q&A discussion with directors and actors, and many activities to create new generation filmmakers in local communities, schools and universities.
This project not only decentralizes the film screenings away from Bangkok, but it also sparks a new era for the Thai film industry, giving a truly “Brave” space for storytelling.
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