NOICE ambassador Park Seo-joon's interview at Shibuya PARCO - Tokyo

Park Seo-joon, a renowned Korean actor (Parasite, Itaewon Class, She Was Pretty, The Marvels) gave an interview before the autograph signing event as an ambassador for a Korean brand "NOICE" in Tokyo.

As part of "THE HYUNDAI x PARCO Limited Store with NUGU", a pop-up store in Shibuya PARCO feature 10 popular brands in rotation for 2 months between 10 May - 28 July 2024.

Q: What do you feel about  pop-up store event in Japan?"
Park Seo-Joon: I usually greet people at fan meetings and events on schedule, but I'm very emotional to be able to greet everyone at the pop-up event like this. I think it's a new experience for me and I'm grateful for this.

: Hopefully there will be more events like this.
Park Seo-Joon: I'm glad if i can come and greeting often.

Q: What is your favorite item from the clothes you're wearing today?
Park Seo-Joon: I chose a jacket with strong red color. I wanted to recommend all items.

There're many genderless clothes for both men and women this season, but since everyone has different body type, I would like you to pay attention on the colors rather than the items. I hope you can find a color that suits for your face.

Q: What's your stylish fashion in summer?
Park Seo-Joon: Summer is hot, i think, there are many scene to be casual, just wearing a T-shirt. At the time like that, I'd like to wear a shirt. There are many items like that, so I really wanted many people experience to wear NOICE clothes.

Q: What do you think about Japanese fashion?
Park Seo-Joon: I've always think that Japanese fashion is very diversity. I actually refer it when I'm styling and it always inspires me.

Q: Have you ever been to Shibuya PARCO where the pop-up store event is held?
Park Seo-Joon: I've been there twice. I never think they will hold a pop-up store event like this. it's a place I visit every time I travel.

There was also a moment when he blushed and laughed in response to the host's comment about Shibuya PARCO as she said it would be a sacred place.

: NOICE has a store in Apgujeong, Seoul. Can you tell me if there are any recommended spots to visit when visiting the store?
Park Seo-Joon: Apgujeong Rodeo is a very hot spot in South Korea. There are many delicious restaurants and stylish shops. There are many things to do from day to night, rather than being limited to one place. In fact, there are many foreigners at Apgujeong Rodeo, so if you are traveling in Seoul, please come and visit NOICE.

Q: In your opinion, What is the charm of NOICE?
Park Seo-Joon: I think each brand has different sensibility, but without comparing it to other brands, I think NOICE has a sophisticated style that is unique. It's a brand that has very urban and sophisticated style, and look fashionable in various colors, so that you can show your own individuality.

Q: Finally, POP-UP Store for brand NOICE will be opened until tomorrow, unfortunately many people will not be able to come this time. Please leave a message to your Japanese fans.
Park Seo-Joon: I hope we would be able to hold such an event and meet many of you, but due to safety reasons it was a closed event. I am grateful that we were given this opportunity. I would be happy if we could meet many of you in a larger venue next time.

At the end, he waved to the camera and showed his casual personality and charm as a global artist who captivates people around the world.

Park Seo-Joon is known from his acting role in popular movies and drama series such as Oscar award winning "Parasite", Itaewon Class, Be With You, She Was Pretty which is remake in many countries, included Hollywood blockbuster "The Marvels" as Prince Yan.

The new SS2024 collection from Seoul-based apparel brand NOICE were introduced at store with its iconic design, contemporary colors and wearable silhouettes, proposing a moment of leisure in the midst of busy daily life. 

Through the concept "New Normal," showing off genderless chic that breaks away from stereotypes, and freedom from being bounded by gender, it also has colorful lineup, included exclusive items sold only in Japan.

𝐓𝐇𝐄 𝐇𝐘𝐔𝐍𝐃𝐀𝐈 𝐱 𝐏𝐀𝐑𝐂𝐎 𝐋𝐢𝐦𝐢𝐭𝐞𝐝 𝐒𝐭𝐨𝐫𝐞 𝐰𝐢𝐭𝐡 𝐍𝐔𝐆𝐔
Venue: Shibuya PARCO, 3 Floor
Date: 10 May - 28 July 2024 
Time: 11.00 - 21.00

Official Website
Shibuya Parco: Shibuya PARCO 

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